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Say it ain’t so! We’s what we’re thinking too! But it’s true. Costco has discontinued fan favorite Kirkland Organic Peanut Butter. We were the first to report when the new replacement organic peanut butter from Naturally More hit Costco’s shelves last week – see/follow @costcoorganic on Instagram. Lucky for all of us…Naturally More organic peanut butter at Costco looks and tastes eerily similar to Kirkland Signature PB.

See our product pricing and tasting notes below. If you’ve tried the Naturally More Organic Peanut Butter, we’d love to hear your thoughts below! If it wasn’t your fave…this is my other favorite organic unsweetened peanut butter.

11-12-2021 – It’s back in stock in the Northeast! Read the most recent post on Costco Peanut Butter in New Costco Finds!

See below (in red) for an update!

Kirkland Organic Peanut Butter

Is Naturally More organic peanut butter made by same manufacturer? We’re wondering that ourselves, but Costco does not publish who it’s private label manufacturers are…so we can’t confirm that theory…but we’re thinking that might just be the case.

Why would Costco replace a fan favorite popular item like the Kirkland Signature Organic Unsweetened Peanut Butter? We are asking the same! Maybe it’s contractual, maybe it’s easier than managing private labeling, who knows.

What we do know, is that if you spot the old Kirkland Organic Peanut Butter…stock up! Because it’s probably your last sighting!


And we also have purchased and tasted the new replacement at Costco for the Organic Peanut Butter- now made by Naturally More …and we’re happy to report it’s pretty good. See tasting notes below.

Comparing Kirkland Organic Peanut Butter vs. Naturally More Organic Peanut Butter from Costco

The nutritional panels are identical. Literally, every single measurement, daily value, fat, calories, carbs, sugars and protein are exactly the same. The Kirkland Signature Organic Peanut Butter (unsweetened, creamy) is on the left and the new replacement Naturally More Organic Peanut Butter (also unsweetened and creamy) is on the right.

Note: Kirkland Signature peanut butter states Valencia peanuts…whereas Naturally More does not specify Valencia.

Costco Discontinued Best-Selling Kirkland Organic Peanut Butter - CostContessa
Comparison of Nutritional Panels on Kirkland Organic Peanut Butter and it’s replacement Naturally More Organic Peanut Butter. Both are creamy, unsweetened peanut butters.

Naturally More PB Costco Item Number and Cost

Naturally More Organic Unsweetened Creamy Peanut Butter 2-pack is Costco Item Number 1552274 and costs $8.79. The 2-pack contains 2 28 OZ jars, for a total of 56 OZ. That’s $4.40 per 28 OZ jar or $0.16 per ounce.

Costco Kirkland Signature Organic Peanut Butter was Costco Item Number 555000.

Be sure to follow us on Instagram for all our new Costco Finds!

Naturally More Organic Unsweetened Creamy Peanut Butter 2-pack at Costco
Costco Replaces Fan Favorite Kirkland Organic Peanut Butter with this product from Naturally More. Both peanut butters are cream, unsweetened, and certified Organic.

Product Features of Costco Naturally More Organic Peanut Butter

  • Creamy Peanut Butter
  • Unsweetened
  • USDA Organic Certified by QAI
  • Kosher
  • 2 Simple Ingredients: Peanuts and Salt
  • 4 Net Carbs
  • 0 Added Sugars

Tasting Notes on the New Costco Organic Peanut Butter

We liked it! Admittedly, we felt a pang of horror when we stared at the aisle and the old Kirkland Organic peanut butter was gone! But in the end, we feel this is an acceptable replacement. The nutritional facts are identical (see above).

Both jars are physically identical (even the caps are the same just a different color) and the consistency upon open and after refrigeration is the somewhat the same. The Naturally More solidifies much more than KS PB in the fridge, but it also softens up very quickly…it hasn’t been an issue for me but my 8-year old who likes to make PB sandwiches has a hard time spreading it. Not a huge deal but mentioning it ๐Ÿ™‚

The appearance is a bit different, however. The old Kirkland Signature has specks of brown throughout their peanut butter, whereas the Naturally More has a more uniform color. We’re not sure why that is…but it didn’t seem to affect the texture or taste…we thought they essentially tasted a lot the same.

How We Use Peanut Butter

How do you use peanut butter? We’re always looking for great to new ways to eat one of our favorite foods so please tell us what we’re missing from our list in the comments!

Where to Find Costco Peanut Butter

The new Naturally More Organic Peanut Butter is available in-store at Costco. As of the time of this article, it was not yet available at, but we expect that it will be at some point.


Good news is on the horizon for those who aren’t loving the replacement…we understand that the Costco Kirkland organic peanut butter will be back in stock in Costco stores this Fall – loose time estimate of November or December! A Costco spokesperson told Eat This, Not That! the good news update on Costco peanut butter!

My personal favorite alternative to Kirkland Peanut Butter is the this one at Whole Foods. But for everyone who just must have Kirkland Peanut Butter before it’s back on the shelves…here are your options:

Costco Peanut Butter FAQs

Did Costco Discontinue Kirkland Signature Organic Peanut Butter?

Costco Organic Peanut Butter Unsweetened

Yes, Costco stores no longer carry fan favorite Kirkland Signature Organic Peanut Butter. A new organic, unsweetened, creamy peanut butter from Naturally More has replaced it.

Is Naturally More Organic Peanut Butter at Costco Any Good?

Costco Organic Peanut Butter Unsweetened

Yes, the Naturally More Organic Creamy Unsweetened Peanut Butter at Costco is good, and tastes very much like the Kirkland Signature Organic Peanut Butter Costco previously carried.

See more of our recent finds that are:

Organic Plant BasedKid FriendlyGluten FreeKeto Friendly

All opinions expressed on CostContessa are our own. Content and information provided on our site is provided for free and is only for informational purposes. Our content is not intended as a substitute for medical counseling or reading packaging yourself. Please always see actual package information yourself (it can and does change!) and consult your doctor.